Component suppliers see strong games console orders for 2Q14
Ocean Chen, Taipei; Joseph Tsai, DIGITIMES [Wednesday 12 March 2014]
As competition between the PlayStation 4 and the Xbox One continues to heat up, their upstream component suppliers are seeing strong growth in orders in March and expect shipments in the second quarter to reach a level similar to that at the end of 2013, the previous peak.
The sources pointed out that demand for games consoles normally starts picking up around the third quarter and vendors increase orders for components around that time; however, component suppliers are already seeing increasing orders for the second quarter of 2014. Games console orders are expected to become a key driver of component suppliers' second-quarter sales.
Microsoft reportedly will start its next promotion for the Xbox One in April in the Asia Pacific and will launch in China and Eastern Europe in October, the sources noted.
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