根據創意策略公司(Creative Strategies LLC)分析師巴荷林(Ben Bajarin),儘管谷歌公司(Google Inc. )等企業投資創造以手機在實體商店中付款的各種方法,但美國零售商放慢採用此技術的速度,因此限制消費者使用。他又表示,在蘋果進入市場之下,這個狀況可能改變,因為iPhone在美國有最大市占率。
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